International Business Strategy
Rethinking the Foundations of Global Corporate Success
By Alain Verbeke,I. H. Ian Lee | Publisher: Cambridge University Press
About the book
Now in its third edition, this core textbook combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). It offers commentaries on 74 key articles from leading management reviews and develops a comprehensive conceptual model to support student learning with a practical perspective.
Editions of International Business Strategy
- Hardcover
- ISBN 9781108488037
- Paperback
- ISBN 9781108738378
Read an Excerpt
Now in its third edition, this core textbook combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). It offers commentaries on 74 key articles from leading management reviews and develops a comprehensive conceptual model to support student learning with a practical perspective.
Frequently Asked Questions
What is International Business Strategy about?
Now in its third edition, this core textbook combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). It offers commentaries on 74 key articles from leading management reviews and develops a comprehensive conceptual model to support student learning with a practical perspective.
What core themes, tropes, or subjects are explored in International Business Strategy?
Economics, Finance, Business and Management > Business and Management > International business
Where can I read a sample of International Business Strategy?
You can read an official preview of the few pages here https://www.book2look.com/book/9781108488037
Who is/are the Author/s of the book International Business Strategy?
Alain Verbeke,I. H. Ian Lee
What are the ISBN numbers for the physical and digital editions?
International Business Strategy is available as hardcover(ISBN 9781108488037) and paperback(ISBN 9781108738378)
Where can I buy International Business Strategy online or support local independent bookshops?
You can buy International Business Strategy from below
Where can I buy International Business Strategy?