International Business
A Critical Approach
By Florian Becker-Ritterspach,Christoph Doerrenbacher,Lutz Preuss | Publisher: Cambridge University Press
About the book
This accessible textbook critically explores how modern multinational enterprises operate, make strategic decisions, and shape global outcomes. Combining theory and practice, it supports students in international business, offering clear explanations, real-world examples, and tools to build analytical, ethical, and practice-oriented understanding.
Editions of International Business
- Hardcover
- ISBN 9781316515372
- Paperback
- ISBN 9781009011914
Read an Excerpt
This accessible textbook critically explores how modern multinational enterprises operate, make strategic decisions, and shape global outcomes. Combining theory and practice, it supports students in international business, offering clear explanations, real-world examples, and tools to build analytical, ethical, and practice-oriented understanding.
Frequently Asked Questions
What is International Business about?
This accessible textbook critically explores how modern multinational enterprises operate, make strategic decisions, and shape global outcomes. Combining theory and practice, it supports students in international business, offering clear explanations, real-world examples, and tools to build analytical, ethical, and practice-oriented understanding.
What core themes, tropes, or subjects are explored in International Business?
Economics, Finance, Business and Management > Business and Management > International business
Where can I read a sample of International Business?
You can read an official preview of the few pages here https://www.book2look.com/book/9781316515372
Who is/are the Author/s of the book International Business?
Florian Becker-Ritterspach,Christoph Doerrenbacher,Lutz Preuss
What are the ISBN numbers for the physical and digital editions?
International Business is available as hardcover(ISBN 9781316515372) and paperback(ISBN 9781009011914)
Where can I buy International Business online or support local independent bookshops?
You can buy International Business from below
Where can I buy International Business?