Productive Tensions

How Every Leader Can Tackle Innovation’s Toughest Trade-Offs

By Christopher B. Bingham, Rory M. McDonald | Publisher: MIT Press

About the book

How leaders can recast innovation’s toughest trade-offs—efficiency vs. flexibility, consistency vs. change, product vs purpose—as productive tensions.

Why is leading innovation in today’s dynamic business environment so distressingly hit-or-miss? More than 90 percent of high-potential ventures don’t reach their projected targets. Surveys show that 80 percent of executives consider innovation crucial to their growth strategy, but only 6 percent are satisfied with their innovation performance. Should leaders aim for Steve Jobs-level genius, shower their projects with resources, or lean in to luck and embrace uncertainty? None of the above, say Christopher Bingham and Rory McDonald. 

Drawing on cutting-edge research and probing interviews with hundreds of leaders across three continents, in Productive Tensions Bingham and McDonald find that the most effective leaders and successful innovators embrace the tensions that arise from competing aims: efficiency or flexibility? consistency or change? product or purpose? Bingham and McDonald spotlight eight critical tensions that every innovator must master, and they spell out, with dozens of detailed examples of both success and failure, how to navigate them. How do you excite customers about a product they’ve never imagined? When is it wise to accept what the data is telling you, and when should you ignore the data and plow forward anyway? How can you maintain stakeholders’ trust and support during radical unforeseen course corrections? Bingham and McDonald guide readers through innovation’s thorniest tensions, using examples drawn from the experience of organizations as varied as P&G, Instagram, the US military, Honda, In-N-Out Burger, Slack, Under Armour, and the snowboarding company Burton.

Editions of Productive Tensions

Hardcover
ISBN 9780262046930
Paperback
ISBN 9780262547338
EBook
ISBN 9780262369893
EBook
ISBN 9780262369909

Read an Excerpt

How leaders can recast innovation’s toughest trade-offs—efficiency vs. flexibility, consistency vs. change, product vs purpose—as productive tensions.

Why is leading innovation in today’s dynamic business environment so distressingly hit-or-miss? More than 90 percent of high-potential ventures don’t reach their projected targets. Surveys show that 80 percent of executives consider innovation crucial to their growth strategy, but only 6 percent are satisfied with their innovation performance. Should leaders aim for Steve Jobs-level genius, shower their projects with resources, or lean in to luck and embrace uncertainty? None of the above, say Christopher Bingham and Rory McDonald. 

Drawing on cutting-edge research and probing interviews with hundreds of leaders across three continents, in Productive Tensions Bingham and McDonald find that the most effective leaders and successful innovators embrace the tensions that arise from competing aims: efficiency or flexibility? consistency or change? product or purpose? Bingham and McDonald spotlight eight critical tensions that every innovator must master, and they spell out, with dozens of detailed examples of both success and failure, how to navigate them. How do you excite customers about a product they’ve never imagined? When is it wise to accept what the data is telling you, and when should you ignore the data and plow forward anyway? How can you maintain stakeholders’ trust and support during radical unforeseen course corrections? Bingham and McDonald guide readers through innovation’s thorniest tensions, using examples drawn from the experience of organizations as varied as P&G, Instagram, the US military, Honda, In-N-Out Burger, Slack, Under Armour, and the snowboarding company Burton.

Frequently Asked Questions

What is Productive Tensions about?

How leaders can recast innovation’s toughest trade-offs—efficiency vs. flexibility, consistency vs. change, product vs purpose—as productive tensions.

Why is leading innovation in today’s dynamic business environment so distressingly hit-or-miss? More than 90 percent of high-potential ventures don’t reach their projected targets. Surveys show that 80 percent of executives consider innovation crucial to their growth strategy, but only 6 percent are satisfied with their innovation performance. Should leaders aim for Steve Jobs-level genius, shower their projects with resources, or lean in to luck and embrace uncertainty? None of the above, say Christopher Bingham and Rory McDonald. 

Drawing on cutting-edge research and probing interviews with hundreds of leaders across three continents, in Productive Tensions Bingham and McDonald find that the most effective leaders and successful innovators embrace the tensions that arise from competing aims: efficiency or flexibility? consistency or change? product or purpose? Bingham and McDonald spotlight eight critical tensions that every innovator must master, and they spell out, with dozens of detailed examples of both success and failure, how to navigate them. How do you excite customers about a product they’ve never imagined? When is it wise to accept what the data is telling you, and when should you ignore the data and plow forward anyway? How can you maintain stakeholders’ trust and support during radical unforeseen course corrections? Bingham and McDonald guide readers through innovation’s thorniest tensions, using examples drawn from the experience of organizations as varied as P&G, Instagram, the US military, Honda, In-N-Out Burger, Slack, Under Armour, and the snowboarding company Burton.

What core themes, tropes, or subjects are explored in Productive Tensions?

Economics, Finance, Business and Management > Business and Management > Management and management techniques > Management decision making

Where can I read a sample of Productive Tensions?

You can read an official preview of the few pages here https://www.book2look.com/book/9780262046930

Is Productive Tensions part of a series, and can it be read as a standalone?

Yes it is a part of series Management on the Cutting Edge

Who is/are the Author/s of the book Productive Tensions?

Christopher B. Bingham, Rory M. McDonald

Who is the Publisher of the book Productive Tensions?

MIT Press

What are the ISBN numbers for the physical and digital editions?

Productive Tensions is available as hardcover(ISBN 9780262046930) and paperback(ISBN 9780262547338) and ebook(ISBN 9780262369893) and ebook(ISBN 9780262369909)

Where can I buy Productive Tensions online or support local independent bookshops?

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Where can I buy Productive Tensions?