About the book
A guide to information as the transformative tool of modern business.
While we have been preoccupied with the latest i-gadget from Apple and with Google's ongoing expansion, we may have missed something: the fundamental transformation of whole firms and industries into giant information-processing machines. Today, more than eighty percent of workers collect and analyze information (often in digital form) in the course of doing their jobs. This book offers a guide to the role of information in modern business, mapping the use of information within work processes and tracing flows of information across supply-chain management, product development, customer relations, and sales. The emphasis is on information itself, not on information technology. Information, overshadowed for a while by the glamour and novelty of IT, is the fundamental component of the modern corporation.
In Information and the Modern Corporation, longtime IBM manager and consultant James Cortada clarifies the differences among data, facts, information, and knowledge and describes how the art of analytics has all but eliminated decision making based on gut feeling, replacing it with fact-based decisions. He describes the working style of “road warriors,” whose offices are anywhere their laptops and cell phones are and whose deep knowledge of a given topic becomes their medium of exchange.
Information is the core of the modern enterprise, and the use of information defines the activities of a firm. This essential guide shows managers and employees better ways to leverage information—by design and not by accident.
Editions of Information and the Modern Corporation
- Paperback
- ISBN 9780262516419
- EBook
- ISBN 9780262297943
- EBook
- ISBN 9780262298827
- EBook
- ISBN 9780262299695
Read an Excerpt
A guide to information as the transformative tool of modern business.
While we have been preoccupied with the latest i-gadget from Apple and with Google's ongoing expansion, we may have missed something: the fundamental transformation of whole firms and industries into giant information-processing machines. Today, more than eighty percent of workers collect and analyze information (often in digital form) in the course of doing their jobs. This book offers a guide to the role of information in modern business, mapping the use of information within work processes and tracing flows of information across supply-chain management, product development, customer relations, and sales. The emphasis is on information itself, not on information technology. Information, overshadowed for a while by the glamour and novelty of IT, is the fundamental component of the modern corporation.
In Information and the Modern Corporation, longtime IBM manager and consultant James Cortada clarifies the differences among data, facts, information, and knowledge and describes how the art of analytics has all but eliminated decision making based on gut feeling, replacing it with fact-based decisions. He describes the working style of “road warriors,” whose offices are anywhere their laptops and cell phones are and whose deep knowledge of a given topic becomes their medium of exchange.
Information is the core of the modern enterprise, and the use of information defines the activities of a firm. This essential guide shows managers and employees better ways to leverage information—by design and not by accident.
Frequently Asked Questions
What is Information and the Modern Corporation about?
A guide to information as the transformative tool of modern business.
While we have been preoccupied with the latest i-gadget from Apple and with Google's ongoing expansion, we may have missed something: the fundamental transformation of whole firms and industries into giant information-processing machines. Today, more than eighty percent of workers collect and analyze information (often in digital form) in the course of doing their jobs. This book offers a guide to the role of information in modern business, mapping the use of information within work processes and tracing flows of information across supply-chain management, product development, customer relations, and sales. The emphasis is on information itself, not on information technology. Information, overshadowed for a while by the glamour and novelty of IT, is the fundamental component of the modern corporation.
In Information and the Modern Corporation, longtime IBM manager and consultant James Cortada clarifies the differences among data, facts, information, and knowledge and describes how the art of analytics has all but eliminated decision making based on gut feeling, replacing it with fact-based decisions. He describes the working style of “road warriors,” whose offices are anywhere their laptops and cell phones are and whose deep knowledge of a given topic becomes their medium of exchange.
Information is the core of the modern enterprise, and the use of information defines the activities of a firm. This essential guide shows managers and employees better ways to leverage information—by design and not by accident.
What core themes, tropes, or subjects are explored in Information and the Modern Corporation?
Economics, Finance, Business and Management > Business and Management > Management and management techniques > Knowledge management
Where can I read a sample of Information and the Modern Corporation?
You can read an official preview of the few pages here https://www.book2look.com/book/9780262516419
Is Information and the Modern Corporation part of a series, and can it be read as a standalone?
Yes it is a part of series The MIT Press Essential Knowledge series
Who is/are the Author/s of the book Information and the Modern Corporation?
James W. Cortada
Who is the Publisher of the book Information and the Modern Corporation?
MIT Press
What are the ISBN numbers for the physical and digital editions?
Information and the Modern Corporation is available as paperback(ISBN 9780262516419) and ebook(ISBN 9780262297943) and ebook(ISBN 9780262298827) and ebook(ISBN 9780262299695)
Where can I buy Information and the Modern Corporation online or support local independent bookshops?
You can buy Information and the Modern Corporation from below
Where can I buy Information and the Modern Corporation?