Because Internet

Understanding the New Rules of Language

By Gretchen McCulloch | Publisher: Penguin Publishing Group

About the book

AN INSTANT NEW YORK TIMES BESTSELLER!!

Named a Best Book of 2019 by TIME, Amazon, and The Washington Post

A Wired Must-Read Book of Summer  

“Gretchen McCulloch is the internet’s favorite linguist, and this book is essential reading. Reading her work is like suddenly being able to see the matrix.” —Jonny Sun, author of everyone's a aliebn when ur a aliebn too  

Because Internet is for anyone who's ever puzzled over how to punctuate a text message or wondered where memes come from. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are.

Language is humanity's most spectacular open-source project, and the internet is making our language change faster and in more interesting ways than ever before. Internet conversations are structured by the shape of our apps and platforms, from the grammar of status updates to the protocols of comments and @replies. Linguistically inventive online communities spread new slang and jargon with dizzying speed. What's more, social media is a vast laboratory of unedited, unfiltered words where we can watch language evolve in real time.

Even the most absurd-looking slang has genuine patterns behind it. Internet linguist Gretchen McCulloch explores the deep forces that shape human language and influence the way we communicate with one another. She explains how your first social internet experience influences whether you prefer \"LOL\" or \"lol,\" why ~sparkly tildes~ succeeded where centuries of proposals for irony punctuation had failed, what emoji have in common with physical gestures, and how the artfully disarrayed language of animal memes like lolcats and doggo made them more likely to spread.

Editions of Because Internet

Hardcover
ISBN 9780735210936
Paperback
ISBN 9780735210943
EBook
ISBN 9780735210950
AudioStreaming
ISBN 9780525626169
AudioStreaming
ISBN 9780525626176

Read an Excerpt

AN INSTANT NEW YORK TIMES BESTSELLER!!

Named a Best Book of 2019 by TIME, Amazon, and The Washington Post

A Wired Must-Read Book of Summer  

“Gretchen McCulloch is the internet’s favorite linguist, and this book is essential reading. Reading her work is like suddenly being able to see the matrix.” —Jonny Sun, author of everyone's a aliebn when ur a aliebn too  

Because Internet is for anyone who's ever puzzled over how to punctuate a text message or wondered where memes come from. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are.

Language is humanity's most spectacular open-source project, and the internet is making our language change faster and in more interesting ways than ever before. Internet conversations are structured by the shape of our apps and platforms, from the grammar of status updates to the protocols of comments and @replies. Linguistically inventive online communities spread new slang and jargon with dizzying speed. What's more, social media is a vast laboratory of unedited, unfiltered words where we can watch language evolve in real time.

Even the most absurd-looking slang has genuine patterns behind it. Internet linguist Gretchen McCulloch explores the deep forces that shape human language and influence the way we communicate with one another. She explains how your first social internet experience influences whether you prefer \"LOL\" or \"lol,\" why ~sparkly tildes~ succeeded where centuries of proposals for irony punctuation had failed, what emoji have in common with physical gestures, and how the artfully disarrayed language of animal memes like lolcats and doggo made them more likely to spread.

Frequently Asked Questions

What is Because Internet about?

AN INSTANT NEW YORK TIMES BESTSELLER!!

Named a Best Book of 2019 by TIME, Amazon, and The Washington Post

A Wired Must-Read Book of Summer  

“Gretchen McCulloch is the internet’s favorite linguist, and this book is essential reading. Reading her work is like suddenly being able to see the matrix.” —Jonny Sun, author of everyone's a aliebn when ur a aliebn too  

Because Internet is for anyone who's ever puzzled over how to punctuate a text message or wondered where memes come from. It's the perfect book for understanding how the internet is changing the English language, why that's a good thing, and what our online interactions reveal about who we are.

Language is humanity's most spectacular open-source project, and the internet is making our language change faster and in more interesting ways than ever before. Internet conversations are structured by the shape of our apps and platforms, from the grammar of status updates to the protocols of comments and @replies. Linguistically inventive online communities spread new slang and jargon with dizzying speed. What's more, social media is a vast laboratory of unedited, unfiltered words where we can watch language evolve in real time.

Even the most absurd-looking slang has genuine patterns behind it. Internet linguist Gretchen McCulloch explores the deep forces that shape human language and influence the way we communicate with one another. She explains how your first social internet experience influences whether you prefer \"LOL\" or \"lol,\" why ~sparkly tildes~ succeeded where centuries of proposals for irony punctuation had failed, what emoji have in common with physical gestures, and how the artfully disarrayed language of animal memes like lolcats and doggo made them more likely to spread.

What core themes, tropes, or subjects are explored in Because Internet?

Society and Social Sciences > Society and culture: general > Cultural and media studies > Cultural studies > Popular culture

Where can I read a sample of Because Internet?

You can read an official preview of the few pages here https://www.book2look.com/book/9780735210936

Who is/are the Author/s of the book Because Internet?

Gretchen McCulloch

Who is the Publisher of the book Because Internet?

Penguin Publishing Group

What are the ISBN numbers for the physical and digital editions?

Because Internet is available as hardcover(ISBN 9780735210936) and paperback(ISBN 9780735210943) and ebook(ISBN 9780735210950) and audiostreaming(ISBN 9780525626169) and audiostreaming(ISBN 9780525626176)

Where can I buy Because Internet online or support local independent bookshops?

You can buy Because Internet from below

Where can I buy Because Internet?