The New Corporate Cultures

Revitalizing The Workplace After Downsizing, Mergers, And Reengineering

By Allan A. Kennedy, Terrence E. Deal | Publisher: Basic Books

About the book

In the early '80s, Allan Kennedy and Terry Deal launched a new field of inquiry and practice, with the publication of Corporate Cultures, in which they argued that distinct types of cultures evolve within companies and have a direct impact on strategy and performance. Fifteen years later, the authors have teamed up to assess the effects of globalization, short-termism, technology, downsizing, outsourcing, mergers, and reengineering on corporate culture. They find that despite these tremendous pressures, organizations, by their very nature, will create self-reinforcing communities; the pattern today is for mini-cultures to form within the larger corporation. The challenge for managers and leaders at all levels is to find ways to knit these cultures together to unleash learning and encourage everyone to take ownership and pride in their work. Taking examples from innovative companies around the world, the authors offer new strategies for \"exercising cultural leadership,\" -- rebuilding the cultural fabric of the organization, energizing the workforce, enhancing corporate performance, and preparing for new challenges in the 21st century.

Editions of The New Corporate Cultures

Hardcover
ISBN 9780738200699
EBook
ISBN 9780786725199

Read an Excerpt

In the early '80s, Allan Kennedy and Terry Deal launched a new field of inquiry and practice, with the publication of Corporate Cultures, in which they argued that distinct types of cultures evolve within companies and have a direct impact on strategy and performance. Fifteen years later, the authors have teamed up to assess the effects of globalization, short-termism, technology, downsizing, outsourcing, mergers, and reengineering on corporate culture. They find that despite these tremendous pressures, organizations, by their very nature, will create self-reinforcing communities; the pattern today is for mini-cultures to form within the larger corporation. The challenge for managers and leaders at all levels is to find ways to knit these cultures together to unleash learning and encourage everyone to take ownership and pride in their work. Taking examples from innovative companies around the world, the authors offer new strategies for \"exercising cultural leadership,\" -- rebuilding the cultural fabric of the organization, energizing the workforce, enhancing corporate performance, and preparing for new challenges in the 21st century.

Frequently Asked Questions

What is The New Corporate Cultures about?

In the early '80s, Allan Kennedy and Terry Deal launched a new field of inquiry and practice, with the publication of Corporate Cultures, in which they argued that distinct types of cultures evolve within companies and have a direct impact on strategy and performance. Fifteen years later, the authors have teamed up to assess the effects of globalization, short-termism, technology, downsizing, outsourcing, mergers, and reengineering on corporate culture. They find that despite these tremendous pressures, organizations, by their very nature, will create self-reinforcing communities; the pattern today is for mini-cultures to form within the larger corporation. The challenge for managers and leaders at all levels is to find ways to knit these cultures together to unleash learning and encourage everyone to take ownership and pride in their work. Taking examples from innovative companies around the world, the authors offer new strategies for \"exercising cultural leadership,\" -- rebuilding the cultural fabric of the organization, energizing the workforce, enhancing corporate performance, and preparing for new challenges in the 21st century.

What core themes, tropes, or subjects are explored in The New Corporate Cultures?

Economics, Finance, Business and Management > Business and Management

Where can I read a sample of The New Corporate Cultures?

You can read an official preview of the few pages here https://www.book2look.com/book/9780738200699

How long is The New Corporate Cultures and how many pages does it have?

The New Corporate Cultures has 320 page(s)

Who is/are the Author/s of the book The New Corporate Cultures?

Allan A. Kennedy, Terrence E. Deal

Who is the Publisher of the book The New Corporate Cultures?

Basic Books

What are the ISBN numbers for the physical and digital editions?

The New Corporate Cultures is available as hardcover(ISBN 9780738200699) and ebook(ISBN 9780786725199)

Where can I buy The New Corporate Cultures online or support local independent bookshops?

You can buy The New Corporate Cultures from below

Where can I buy The New Corporate Cultures?