E. McKnight Kauffer
The Artist in Advertising
By Caitlin Condell, Emily M Orr | Publisher: Rizzoli
About the book
Hailed in his lifetime as the \"poster king,\" E. McKnight Kauffer's designs for the London transport system, Alfred Hitchcock, and others are an enduring influence on contemporary advertising and graphic arts.
E. McKnight Kauffer (American, 1890-1954) was a pioneering figure who transformed the field of graphic design between the wars. He drew upon the emerging visual languages of Cubism, Vorticism, and Surrealism to create a modern graphic style that shaped the development of commercial art. Through collaborations with his avant-garde peers in art, literature, and design, including the Bloomsbury Group, Marion Dorn, T.S. Eliot, Langston Hughes, Aldous Huxley, and Man Ray, Kauffer expanded the scope and impact of his field.
This groundbreaking publication is the first to address the full range of Kauffer's career, from sophisticated designs for major clients--including the London transport system, Random House, American Airlines, and Shell, as well as Allied propaganda posters during World War II--to book covers, rugs, costumes, and stage sets. An interdisciplinary group of authors offer critical perspectives on the cultural context of Kauffer's work, bringing new attention to the designer's depictions of race, gender, and global politics.
Editions of E. McKnight Kauffer
- Hardcover
- ISBN 9780847867745
Read an Excerpt
Hailed in his lifetime as the \"poster king,\" E. McKnight Kauffer's designs for the London transport system, Alfred Hitchcock, and others are an enduring influence on contemporary advertising and graphic arts.
E. McKnight Kauffer (American, 1890-1954) was a pioneering figure who transformed the field of graphic design between the wars. He drew upon the emerging visual languages of Cubism, Vorticism, and Surrealism to create a modern graphic style that shaped the development of commercial art. Through collaborations with his avant-garde peers in art, literature, and design, including the Bloomsbury Group, Marion Dorn, T.S. Eliot, Langston Hughes, Aldous Huxley, and Man Ray, Kauffer expanded the scope and impact of his field.
This groundbreaking publication is the first to address the full range of Kauffer's career, from sophisticated designs for major clients--including the London transport system, Random House, American Airlines, and Shell, as well as Allied propaganda posters during World War II--to book covers, rugs, costumes, and stage sets. An interdisciplinary group of authors offer critical perspectives on the cultural context of Kauffer's work, bringing new attention to the designer's depictions of race, gender, and global politics.
Frequently Asked Questions
What is E. McKnight Kauffer about?
Hailed in his lifetime as the \"poster king,\" E. McKnight Kauffer's designs for the London transport system, Alfred Hitchcock, and others are an enduring influence on contemporary advertising and graphic arts.
E. McKnight Kauffer (American, 1890-1954) was a pioneering figure who transformed the field of graphic design between the wars. He drew upon the emerging visual languages of Cubism, Vorticism, and Surrealism to create a modern graphic style that shaped the development of commercial art. Through collaborations with his avant-garde peers in art, literature, and design, including the Bloomsbury Group, Marion Dorn, T.S. Eliot, Langston Hughes, Aldous Huxley, and Man Ray, Kauffer expanded the scope and impact of his field.
This groundbreaking publication is the first to address the full range of Kauffer's career, from sophisticated designs for major clients--including the London transport system, Random House, American Airlines, and Shell, as well as Allied propaganda posters during World War II--to book covers, rugs, costumes, and stage sets. An interdisciplinary group of authors offer critical perspectives on the cultural context of Kauffer's work, bringing new attention to the designer's depictions of race, gender, and global politics.
What core themes, tropes, or subjects are explored in E. McKnight Kauffer?
The Arts > The visual, decorative or fine arts: treatments and subjects > Individual artists, art monographs
Where can I read a sample of E. McKnight Kauffer?
You can read an official preview of the few pages here https://www.book2look.com/book/9780847867745
Who is/are the Author/s of the book E. McKnight Kauffer?
Caitlin Condell, Emily M Orr
Who is the Publisher of the book E. McKnight Kauffer?
Rizzoli
What are the ISBN numbers for the physical and digital editions?
E. McKnight Kauffer is available as hardcover(ISBN 9780847867745)
Where can I buy E. McKnight Kauffer online or support local independent bookshops?
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Where can I buy E. McKnight Kauffer?