Prospect Research for Fundraisers

The Essential Handbook

By Helen E. Brown, Jennifer J. Filla | Publisher: Wiley

About the book

Essential tools for implementing right-sized prospect research techniques that help nonprofit organizations reach their fundraising goals

Written especially for front-line fundraisers, Prospect Research for Fundraisers presents a practical understanding of prospect research, prospect management, and fundraising analytics, demonstrating how research can be used to raise more money. Filled with examples, case studies, interviews, and stories, this unique book is structured around the fundraising cycle and illustrates the myriad of current and ever-changing prospect research tools and techniques available to boost an organization's fundraising effectiveness.

From essential overviews to how-to-search skills, this practical book gives development officers the tools to understand how to use prospect research in ways that best fit their goals for each stage of the fundraising cycle.

  • Provides practical insight to understand the best use of each prospect research tool and technique
  • Features a companion website with a variety of online tools to help readers implement key concepts
  • Part of the AFP Fund Development Series

Prospect Research for Fundraisers provides fundraisers with an understanding of what prospect research is and which resources are available to small organizations that have limited internal capacity, medium-sized organizations building capacity, and large organizations wanting to maximize their strengths. It offers a practical understanding of the relevant tools at the disposal of development officers and managers responsible for hiring, outsourcing, purchasing, managing, and implementing prospect research within their organizations.

Editions of Prospect Research for Fundraisers

Hardcover
ISBN 9781118297391
EBook
ISBN 9781118707364
EBook
ISBN 9781118419700
EBook
ISBN 9781118421574

Read an Excerpt

Essential tools for implementing right-sized prospect research techniques that help nonprofit organizations reach their fundraising goals

Written especially for front-line fundraisers, Prospect Research for Fundraisers presents a practical understanding of prospect research, prospect management, and fundraising analytics, demonstrating how research can be used to raise more money. Filled with examples, case studies, interviews, and stories, this unique book is structured around the fundraising cycle and illustrates the myriad of current and ever-changing prospect research tools and techniques available to boost an organization's fundraising effectiveness.

From essential overviews to how-to-search skills, this practical book gives development officers the tools to understand how to use prospect research in ways that best fit their goals for each stage of the fundraising cycle.

  • Provides practical insight to understand the best use of each prospect research tool and technique
  • Features a companion website with a variety of online tools to help readers implement key concepts
  • Part of the AFP Fund Development Series

Prospect Research for Fundraisers provides fundraisers with an understanding of what prospect research is and which resources are available to small organizations that have limited internal capacity, medium-sized organizations building capacity, and large organizations wanting to maximize their strengths. It offers a practical understanding of the relevant tools at the disposal of development officers and managers responsible for hiring, outsourcing, purchasing, managing, and implementing prospect research within their organizations.

Frequently Asked Questions

What is Prospect Research for Fundraisers about?

Essential tools for implementing right-sized prospect research techniques that help nonprofit organizations reach their fundraising goals

Written especially for front-line fundraisers, Prospect Research for Fundraisers presents a practical understanding of prospect research, prospect management, and fundraising analytics, demonstrating how research can be used to raise more money. Filled with examples, case studies, interviews, and stories, this unique book is structured around the fundraising cycle and illustrates the myriad of current and ever-changing prospect research tools and techniques available to boost an organization's fundraising effectiveness.

From essential overviews to how-to-search skills, this practical book gives development officers the tools to understand how to use prospect research in ways that best fit their goals for each stage of the fundraising cycle.

  • Provides practical insight to understand the best use of each prospect research tool and technique
  • Features a companion website with a variety of online tools to help readers implement key concepts
  • Part of the AFP Fund Development Series

Prospect Research for Fundraisers provides fundraisers with an understanding of what prospect research is and which resources are available to small organizations that have limited internal capacity, medium-sized organizations building capacity, and large organizations wanting to maximize their strengths. It offers a practical understanding of the relevant tools at the disposal of development officers and managers responsible for hiring, outsourcing, purchasing, managing, and implementing prospect research within their organizations.

What core themes, tropes, or subjects are explored in Prospect Research for Fundraisers?

Economics, Finance, Business and Management > Business and Management > Ownership and organization of enterprises > Non-profitmaking organizations

Where can I read a sample of Prospect Research for Fundraisers?

You can read an official preview of the few pages here https://www.book2look.com/book/9781118297391

Is Prospect Research for Fundraisers part of a series, and can it be read as a standalone?

Yes it is a part of series The AFP/Wiley Fund Development Series

Who is/are the Author/s of the book Prospect Research for Fundraisers?

Helen E. Brown, Jennifer J. Filla

Who is the Publisher of the book Prospect Research for Fundraisers?

Wiley

What are the ISBN numbers for the physical and digital editions?

Prospect Research for Fundraisers is available as hardcover(ISBN 9781118297391) and ebook(ISBN 9781118707364) and ebook(ISBN 9781118419700) and ebook(ISBN 9781118421574)

Where can I buy Prospect Research for Fundraisers online or support local independent bookshops?

You can buy Prospect Research for Fundraisers from below

Where can I buy Prospect Research for Fundraisers?