Launching & Building a Brand For Dummies, , Wiley, Amy Will,Market research,Sales and marketing, Branding; brand identity; launching a small business; startup branding; small business launch campaigns; creating a brand community; small business social media; scaling up small business; small business marketing,, , United States, en-UShttps://www.wiley.comBranding; brand identity; launching a small business; startup branding; small business launch campaigns; creating a brand community; small business social media; scaling up small business; small business marketing, [BLURB],[CITY],,books, ebooks, biblet, Book2look