Contemporary Chinese Print Media

Cultivating Middle Class Taste

By Zheng Yi | Publisher: Taylor and Francis

About the book

This book examines the transformations in form, genre, and content of contemporary Chinese print media. It describes and analyses the role of post-reform social stratification in the media, focusing particularly on how the changing practices and institutions of the industry correspond to and accelerate the emergence of a relatively affluent urban leisure-reading market. It argues that this reinvention of Chinese print media vis-à-vis the creation of a post-socialist taste (class) culture is an essential part of the cultural and affective transformations in contemporary Chinese society, and demonstrates how the reinvention of such taste culture effectively creates, through new kinds of reading materials and carefully demarcated target audiences, a middle-class civility that serves as the locus of the new niche media market.

Editions of Contemporary Chinese Print Media

EBook
ISBN 9781134510184
PDF
ISBN 9781134510115

Read an Excerpt

This book examines the transformations in form, genre, and content of contemporary Chinese print media. It describes and analyses the role of post-reform social stratification in the media, focusing particularly on how the changing practices and institutions of the industry correspond to and accelerate the emergence of a relatively affluent urban leisure-reading market. It argues that this reinvention of Chinese print media vis-à-vis the creation of a post-socialist taste (class) culture is an essential part of the cultural and affective transformations in contemporary Chinese society, and demonstrates how the reinvention of such taste culture effectively creates, through new kinds of reading materials and carefully demarcated target audiences, a middle-class civility that serves as the locus of the new niche media market.

Frequently Asked Questions

What is Contemporary Chinese Print Media about?

This book examines the transformations in form, genre, and content of contemporary Chinese print media. It describes and analyses the role of post-reform social stratification in the media, focusing particularly on how the changing practices and institutions of the industry correspond to and accelerate the emergence of a relatively affluent urban leisure-reading market. It argues that this reinvention of Chinese print media vis-à-vis the creation of a post-socialist taste (class) culture is an essential part of the cultural and affective transformations in contemporary Chinese society, and demonstrates how the reinvention of such taste culture effectively creates, through new kinds of reading materials and carefully demarcated target audiences, a middle-class civility that serves as the locus of the new niche media market.

What core themes, tropes, or subjects are explored in Contemporary Chinese Print Media?

Society and Social Sciences > Society and culture: general

Where can I read a sample of Contemporary Chinese Print Media?

You can read an official preview of the few pages here https://www.book2look.com/book/9781134510184

Is Contemporary Chinese Print Media part of a series, and can it be read as a standalone?

Yes it is a part of series Media, Culture and Social Change in Asia Series

Who is/are the Author/s of the book Contemporary Chinese Print Media?

Zheng Yi

Who is the Publisher of the book Contemporary Chinese Print Media?

Taylor and Francis

What are the ISBN numbers for the physical and digital editions?

Contemporary Chinese Print Media is available as ebook(ISBN 9781134510184) and pdf(ISBN 9781134510115)