Understanding Sport Management
International perspectives
By Ian O'Boyle, Trish Bradbury | Publisher: Taylor and Francis
About the book
Sport management is a rapidly developing industry which continues to grow in size and scope on an international scale. This comprehensive and engaging textbook offers a complete introduction to core principles and best practice in contemporary sport management. Adopting an issues-based approach and drawing on the very latest research, it demonstrates how theory translates into practice across all the key functional areas of sport management, from governance and leadership to tourism and events.
Written by a team of experts from across the globe, the book explores sport management from a truly international perspective and looks at all levels from professional, high-performance sport to non-profit and grassroots. With extended real-world case studies and an array of helpful features in every chapter, it addresses crucial topics such as:
- managing organisational performance
- communication and social media
- sponsorship and marketing
- the impact of sport on society
- future directions for sport management.
Complemented by a companion website full of additional teaching and learning resources for students and instructors, this is an essential textbook for any degree-level sport management course.
Editions of Understanding Sport Management
- EBook
- ISBN 9781317328391
- PDF
- ISBN 9781317328407
Read an Excerpt
Sport management is a rapidly developing industry which continues to grow in size and scope on an international scale. This comprehensive and engaging textbook offers a complete introduction to core principles and best practice in contemporary sport management. Adopting an issues-based approach and drawing on the very latest research, it demonstrates how theory translates into practice across all the key functional areas of sport management, from governance and leadership to tourism and events.
Written by a team of experts from across the globe, the book explores sport management from a truly international perspective and looks at all levels from professional, high-performance sport to non-profit and grassroots. With extended real-world case studies and an array of helpful features in every chapter, it addresses crucial topics such as:
- managing organisational performance
- communication and social media
- sponsorship and marketing
- the impact of sport on society
- future directions for sport management.
Complemented by a companion website full of additional teaching and learning resources for students and instructors, this is an essential textbook for any degree-level sport management course.
Frequently Asked Questions
What is Understanding Sport Management about?
Sport management is a rapidly developing industry which continues to grow in size and scope on an international scale. This comprehensive and engaging textbook offers a complete introduction to core principles and best practice in contemporary sport management. Adopting an issues-based approach and drawing on the very latest research, it demonstrates how theory translates into practice across all the key functional areas of sport management, from governance and leadership to tourism and events.
Written by a team of experts from across the globe, the book explores sport management from a truly international perspective and looks at all levels from professional, high-performance sport to non-profit and grassroots. With extended real-world case studies and an array of helpful features in every chapter, it addresses crucial topics such as:
- managing organisational performance
- communication and social media
- sponsorship and marketing
- the impact of sport on society
- future directions for sport management.
Complemented by a companion website full of additional teaching and learning resources for students and instructors, this is an essential textbook for any degree-level sport management course.
What core themes, tropes, or subjects are explored in Understanding Sport Management?
Sports and Active outdoor recreation > Sport: general > Sporting events and management > Sports management and facilities
Where can I read a sample of Understanding Sport Management?
You can read an official preview of the few pages here https://www.book2look.com/book/9781317328391
Who is/are the Author/s of the book Understanding Sport Management?
Ian O'Boyle, Trish Bradbury
What are the ISBN numbers for the physical and digital editions?
Understanding Sport Management is available as ebook(ISBN 9781317328391) and pdf(ISBN 9781317328407)