About the book
A critical feminist history of the techno-cultural evolutions that make AI possible
Powered by Smart traces the techno-cultural evolutions that made artificial intelligence feel more familiar than futuristic. From wearables and streaming platforms to home voice assistants and AI toasters, smart is an inescapable feature of postdigital life. Today, thousands of products and platforms define smart as routine automation and friendly digital kinship. Yet smartness was not always so digital. Sarah Murray uncovers the century-long process through which smart became synonymous with seamless interaction between bodies and machines, showing how this intimate interfacing helped to normalize today’s algorithmic world.
Offering a critical, feminist prehistory of everyday AI, Powered by Smart reveals how the pursuit of convenience, comfort, and efficiency has long been a gendered campaign. Smartness has often been associated with women — from early switchboard operators and industrial designer Lillian Gilbreth’s test kitchens to Jane Fonda’s Jazzercise empire and Disney’s computer-housewife PAT in Smart House. These moments illuminate how machine intelligence has already been made ordinary, and how the smart ideal was built over time through domesticity, discipline, and desirability.
Moving across factory floors, suburban kitchens, exercise trends, and digital homes, Murray shows how twentieth-century innovations in wearability, solutionism, and recognition laid the groundwork for our contemporary tolerance of — and attachment to — AI. Far from a sudden technological revolution, everyday AI emerged through decades of cultural conditioning of smart life as a caring, attentive endeavor that cast human–machine harmony as both natural and necessary. Powered by Smart reframes artificial intelligence not as the next frontier of progress, but as the logical extension of a much older dream of efficiency made ordinary and personal.
Editions of Powered by Smart
- Hardcover
- ISBN 9781479836376
- Paperback
- ISBN 9781479836390
Read an Excerpt
A critical feminist history of the techno-cultural evolutions that make AI possible
Powered by Smart traces the techno-cultural evolutions that made artificial intelligence feel more familiar than futuristic. From wearables and streaming platforms to home voice assistants and AI toasters, smart is an inescapable feature of postdigital life. Today, thousands of products and platforms define smart as routine automation and friendly digital kinship. Yet smartness was not always so digital. Sarah Murray uncovers the century-long process through which smart became synonymous with seamless interaction between bodies and machines, showing how this intimate interfacing helped to normalize today’s algorithmic world.
Offering a critical, feminist prehistory of everyday AI, Powered by Smart reveals how the pursuit of convenience, comfort, and efficiency has long been a gendered campaign. Smartness has often been associated with women — from early switchboard operators and industrial designer Lillian Gilbreth’s test kitchens to Jane Fonda’s Jazzercise empire and Disney’s computer-housewife PAT in Smart House. These moments illuminate how machine intelligence has already been made ordinary, and how the smart ideal was built over time through domesticity, discipline, and desirability.
Moving across factory floors, suburban kitchens, exercise trends, and digital homes, Murray shows how twentieth-century innovations in wearability, solutionism, and recognition laid the groundwork for our contemporary tolerance of — and attachment to — AI. Far from a sudden technological revolution, everyday AI emerged through decades of cultural conditioning of smart life as a caring, attentive endeavor that cast human–machine harmony as both natural and necessary. Powered by Smart reframes artificial intelligence not as the next frontier of progress, but as the logical extension of a much older dream of efficiency made ordinary and personal.
Frequently Asked Questions
What is Powered by Smart about?
A critical feminist history of the techno-cultural evolutions that make AI possible
Powered by Smart traces the techno-cultural evolutions that made artificial intelligence feel more familiar than futuristic. From wearables and streaming platforms to home voice assistants and AI toasters, smart is an inescapable feature of postdigital life. Today, thousands of products and platforms define smart as routine automation and friendly digital kinship. Yet smartness was not always so digital. Sarah Murray uncovers the century-long process through which smart became synonymous with seamless interaction between bodies and machines, showing how this intimate interfacing helped to normalize today’s algorithmic world.
Offering a critical, feminist prehistory of everyday AI, Powered by Smart reveals how the pursuit of convenience, comfort, and efficiency has long been a gendered campaign. Smartness has often been associated with women — from early switchboard operators and industrial designer Lillian Gilbreth’s test kitchens to Jane Fonda’s Jazzercise empire and Disney’s computer-housewife PAT in Smart House. These moments illuminate how machine intelligence has already been made ordinary, and how the smart ideal was built over time through domesticity, discipline, and desirability.
Moving across factory floors, suburban kitchens, exercise trends, and digital homes, Murray shows how twentieth-century innovations in wearability, solutionism, and recognition laid the groundwork for our contemporary tolerance of — and attachment to — AI. Far from a sudden technological revolution, everyday AI emerged through decades of cultural conditioning of smart life as a caring, attentive endeavor that cast human–machine harmony as both natural and necessary. Powered by Smart reframes artificial intelligence not as the next frontier of progress, but as the logical extension of a much older dream of efficiency made ordinary and personal.
What core themes, tropes, or subjects are explored in Powered by Smart?
Society and Social Sciences > Society and culture: general > Cultural and media studies > Media studies
Where can I read a sample of Powered by Smart?
You can read an official preview of the few pages here https://www.book2look.com/book/9781479836376
How long is Powered by Smart and how many pages does it have?
Powered by Smart has 336 page(s)
Is Powered by Smart part of a series, and can it be read as a standalone?
Yes it is a part of series Critical Cultural Communication
Who is/are the Author/s of the book Powered by Smart?
Sarah Murray
Who is the Publisher of the book Powered by Smart?
NYU Press
What are the ISBN numbers for the physical and digital editions?
Powered by Smart is available as hardcover(ISBN 9781479836376) and paperback(ISBN 9781479836390)
Where can I buy Powered by Smart online or support local independent bookshops?
You can buy Powered by Smart from below
Where can I buy Powered by Smart?