Dieter Rams

Ten Principles for Good Design

By Cees W. De Jong, Erik Mattie, Jorrit Maan, Klaus Klemp | Publisher: Prestel Publishing

About the book

New in paperback, this book presents Dieter Rams' aesthetic philosophy through highlights from a forty-year career designing iconic consumer products that enhance our daily lives.

For decades, anyone who cared about product design looked to the Braun label when choosing their appliances, radios, and other consumer items. Dieter Rams, the guiding force behind the Braun look, breaks down his design principles and processes in this elegant new paperback edition. Enumerating each of his ten principles such as \"good design is innovative\"; \"good design is aesthetic\"; \"good design is useful\", etc., this bestselling book presents one hundred items that embody these guidelines. Taken together, the images and texts offer the most comprehensive overview of Dieter Rams' work to date and will serve as both a reference and an inspiration for anyone interested in how and why good design matters.

Editions of Dieter Rams

Hardcover
ISBN 9783791383668
Paperback
ISBN 9783791387321

Read an Excerpt

New in paperback, this book presents Dieter Rams' aesthetic philosophy through highlights from a forty-year career designing iconic consumer products that enhance our daily lives.

For decades, anyone who cared about product design looked to the Braun label when choosing their appliances, radios, and other consumer items. Dieter Rams, the guiding force behind the Braun look, breaks down his design principles and processes in this elegant new paperback edition. Enumerating each of his ten principles such as \"good design is innovative\"; \"good design is aesthetic\"; \"good design is useful\", etc., this bestselling book presents one hundred items that embody these guidelines. Taken together, the images and texts offer the most comprehensive overview of Dieter Rams' work to date and will serve as both a reference and an inspiration for anyone interested in how and why good design matters.

Frequently Asked Questions

What is Dieter Rams about?

New in paperback, this book presents Dieter Rams' aesthetic philosophy through highlights from a forty-year career designing iconic consumer products that enhance our daily lives.

For decades, anyone who cared about product design looked to the Braun label when choosing their appliances, radios, and other consumer items. Dieter Rams, the guiding force behind the Braun look, breaks down his design principles and processes in this elegant new paperback edition. Enumerating each of his ten principles such as \"good design is innovative\"; \"good design is aesthetic\"; \"good design is useful\", etc., this bestselling book presents one hundred items that embody these guidelines. Taken together, the images and texts offer the most comprehensive overview of Dieter Rams' work to date and will serve as both a reference and an inspiration for anyone interested in how and why good design matters.

What core themes, tropes, or subjects are explored in Dieter Rams?

The Arts > Design, Industrial and commercial arts, illustration > Product design

Where can I read a sample of Dieter Rams?

You can read an official preview of the few pages here https://www.book2look.com/book/9783791383668

Who is/are the Author/s of the book Dieter Rams?

Cees W. De Jong, Erik Mattie, Jorrit Maan, Klaus Klemp

Who is the Publisher of the book Dieter Rams?

Prestel Publishing

What are the ISBN numbers for the physical and digital editions?

Dieter Rams is available as hardcover(ISBN 9783791383668) and paperback(ISBN 9783791387321)

Where can I buy Dieter Rams online or support local independent bookshops?

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Where can I buy Dieter Rams?