Location-Based Marketing, Geomarketing and Geolocation, Wiley, Gérard Cliquet, Jérôme Baray,Sales and marketing,Business and Management, spatial marketing mix; mobile marketing; marketing; geomarketing; behavior; georetailing,, , United States, en-UShttps://www.wiley.comspatial marketing mix; mobile marketing; marketing; geomarketing; behavior; georetailing, [BLURB],[CITY],,books, ebooks, biblet, Book2look