Marketing the Blue and Gray, Newspaper Advertising and the American Civil War, LSU Press, Lawrence A. Kreiser,United States/Civil War Period (1850-1877),HISTORY, merchants; manufacturers; promotion; sales; dry goods; Confederate identity; patriotism; southern made; Union; consumers; consumer; war effort; Union homefront; Conderate homefront; Northern homefront; Southern homefront; print makers; book publishers; patent medicine; camp diseases; wounds; elixirs; camp life; commercialized patriotism; stomach bitters; political advertisements; political ads; recruitment; deserters; substitutes; citizen soldiers; mass armies; 1861; 1862; 1863; 1864; 1865; mobilization; slavery; race; abolitionism; abolitionist; freedpeople; war bonds,, , United States, en-UShttps://lsupress.orgmerchants; manufacturers; promotion; sales; dry goods; Confederate identity; patriotism; southern made; Union; consumers; consumer; war effort; Union homefront; Conderate homefront; Northern homefront; Southern homefront; print makers; book publishers; patent medicine; camp diseases; wounds; elixirs; camp life; commercialized patriotism; stomach bitters; political advertisements; political ads; recruitment; deserters; substitutes; citizen soldiers; mass armies; 1861; 1862; 1863; 1864; 1865; mobilization; slavery; race; abolitionism; abolitionist; freedpeople; war bonds, [BLURB],[CITY],,books, ebooks, biblet, Book2look